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100K Ad Challenge

Let's build & launch your first $100K ad in 3 days live — using AI

The live challenge where you build AI ads alongside me, launch them into your ad account, and find your winning ad — in 1 hour a day.

  • 📅 September 1–3, 2026
  • ⏱️ 11am AEST · 1 hour per day, live on Zoom
  • 🚀 Ads live in your account by Day 3

As seen in

Forbes30 Under 30

Every million-dollar ecomm brand I've scaled found their $100K ad.

Mercedes G-Wagon
Private jet

I'm Noah. Forbes 30 Under 30. Built and sold an 8-figure ad agency and produced 15,000+ creatives for brands like Yeezy, Kathmandu and the Oodie. Scaled multiple of my own brands. Now I run Future Fulfilment, a 3PL shipping for 300+ ecomm brands.

For every million-dollar brand I see,
it all comes down to finding your first $100K ad.

Here are a few of the ones we've built:

Revenue screenshot
Skincare — $12K → $122K/mo
Ad creativeRevenue screenshot
Claytime — launched & scaled to $1M
Ad creativeRevenue screenshot
Homewares — new product, sold out in 14 days

& when you have multiple — that's how you really scale.

Screenshot — result

Case study

$39.7M

in one launch window — off the ads we built.

Screenshot — result

Case study

$10M

in a single day — one winning ad, scaled.

Screenshot — result

Case study

$1.19M

in 48 hours — up 326% on the run before.

My agency has scaled:

Brands worked with

I've built an AI system that creates, launches & scales these ads for me.

Three steps. That's it.

1

Step 1

Steal the winners

Screenshot and save the competitor ads that are actually spending — statics or videos. Feed them into the AI.

Screenshot — Competitor ad library view
2

Step 2

AI makes the ads

The AI already knows your product and your customer. Minutes later — ads ready to go. Static and video.

Screenshot — AI generating ads
3

Step 3

AI launches & scales

The AI sets up your campaigns and goes live. You're not guessing at targeting or budgets — it's all done for you.

Screenshot — Campaign structure / Ads Manager

No agency. No freelancers. No waiting weeks. You, a laptop, and this system.

The 100K Ad Challenge

Now, I'm going live to install this exact AI $100K ad system onto your brand.

A live challenge session — on your laptop
  • September 1–3, 2026
  • 11am AEST · 1 hr a day
  • Live on Zoom, on your laptop
  • Ads live by Day 3

This is not a course. Not a replay library. Not a PDF. You are building — live — with me in the room answering your questions. By the end of day 3, you don't have notes. You have ads running.

3 days. 3 hours total. Ads built, launched & scaling in your account.

1

Day 1

Your first AI image ad

  • Screenshot your top competitors' winning ads
  • Feed them into the AI system live with me
  • Walk out with your first batch of static ad creatives
  • Built in your brand's voice, targeting your customer, ready to launch
  • No design skills. No Canva. No agency. Done in under an hour.
2

Day 2

Your first AI video ad

  • Same system, now we go to video
  • AI takes your product, your angles, your competitor insights
  • Builds video ads — the format scaling hardest on Meta right now
  • Creatives that would cost $2K–$5K from an editor or UGC creator
  • Done live. Done in an hour.
3

Day 3

Your AI media buyer

  • Now we launch — together
  • The exact campaign structure top brands use
  • AI sets up your campaigns, ad sets, and budget
  • We go live in your real ad account, spending real money
  • You leave with ads running and finding your $100K ad

By Day 3, you'll have ads that actually sell — and a system to never run out of winners.

Your own AI ad system installedthe same one I use across every brand I work with. It finds competitor ads, copies the winning angles, and builds creatives in minutes instead of weeks.

6–8 ad creatives live in your ad accountstatic and video, built by AI, launched into a proven campaign structure. Not sitting in a Google Drive. Actually running.

A repeatable process you can run every weekso you never have to pray one winning ad lasts forever. When it fatigues, generate the next batch in 30 minutes.

The ugly ad framework that convertsthe same approach that took my brand from $12K to $122K/month and has scaled brands to eight figures. Not theory. The actual system.

No agency dependency. No freelancer invoices. No content bottleneck.Just you, the AI, and ads built to find the winner fast.

3 days to replace your agency, your editors & your guesswork — for good.

A live challenge session — on your laptop
Day 1 — AI Image Ad System (live build session)$100
Day 2 — AI Video Ad System (live build session)$100
Day 3 — AI Media Buyer Setup (live launch session)$100
The Complete AI Ad System + templates$200
48 hours of replays — all 3 days, yours to keep$100
Total Value$600
You Pay Todayearly-bird price — before it goes up$47

Apple Pay · card · done in 60 seconds · everything recorded

The “ads live or it's free” guarantee.

Show up to all 3 days, do the work, and if you don't walk away with ads live in your account — email me and I'll refund every cent. The risk is on me, not you.

Registration closes when spots fill. Then it's gone for months.

--days
--hrs
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$47 early-bird pricing — lock it in before it goes up to $97.

Spots are capped. I'm doing this live and I want to actually help the people in the room — not broadcast to thousands and hope for the best. When spots fill, registration closes and the next round won't run for a few months.

Ugly ads took me from sleeping in my car — to the Forbes 30 Under 30.

Forbes 30 Under 30G-WagonPrivate jet

Noah Hunter Dorsey

Forbes Australia 30 Under 30

A few years ago I was sleeping in my car. Then I made one ugly ad — and it took my skincare brand from $12K to $122K a month in eight weeks. That one ad changed everything.

I built and sold an ad agency off the back of it, then turned what I'd learned into Future Fulfilment — now a $50M businessshipping for 300+ brands. I've spent the last decade obsessed with one thing: how to make ads that actually sell.

  • 🏆 Forbes Australia 30 Under 30
  • 📦 Built and sold an 8-figure agency — 15,000+ creatives for brands like Yeezy, Kathmandu and the Oodie
  • 🚚 I run Future Fulfilment — a 3PL shipping for 300+ brands
  • 📈 Scaled multiple of my own brands — one from $12K → $122K/month with one ugly ad

I'll show you exactly how I do it.

Noah Hunter Dorsey signature

As seen in

Forbes30 Under 30

This exact system is working for my own brands — plus my 8-figure clients.

Screenshot — result
$4.4M returned on $764K ad spend
Screenshot — result
$852K back on $141K spend — 6× ROAS
Screenshot — result
16× ROAS — $174K → $2.79M
Screenshot — result
$166K day, up 102% on the last
Screenshot — result
$6.3M in 6 months — up 417%
Screenshot — result
$276K in a day — up 193%
Screenshot — result
13–16× ROAS at scale
Screenshot — result
$748K back on $97K spend — 7.7×
Screenshot — result
Scaling across 10+ countries

Add all proof / case studies / screenshots here

These 3 days completely transform how you get customers.

😩

Before

Where you are now

  • Staring at Ads Manager at 2am, wondering why it won't grow
  • Paying an agency that keeps missing — or doing it all yourself
  • Every ad looks “fine” but nothing actually sells
  • Guessing at what to post, who to target, what to spend
  • Stuck at the same revenue no matter how hard you work
🚀

After

Where you'll be by Day 3

  • Real ads live in your account, bringing in sales
  • A system you run yourself in an hour — no agency needed
  • You know exactly what to make and why it works
  • Fresh winning ads whenever the last one fatigues
  • A clear path to break past where you've been stuck

Your questions, answered

I'm not spending money on ads yet. Is this for me?

If you have a product and you're making sales — even a few a day — yes. This is built for founders who know their product works but haven't cracked the ad creative side yet. You don't need to be spending $10K/month. You need a product that people buy.

I've tried running ads before and it didn't work.

That's exactly who this is for. Most founders fail at ads because their creative is wrong — not because their product is wrong. The ugly ad system flips the creative approach. And the AI means you can test more angles in a week than most brands test in a quarter.

Is this just a pitch for a more expensive program?

I have a coaching sprint for founders who want to go deeper after the challenge. I'll mention it. But the challenge itself is a complete system — you will have ads live and running by the end of day 3 whether you buy anything else or not.

What AI tools do I need?

I'll walk you through everything on Day 1. You don't need to buy any expensive software. The core tools are free or low-cost, and I'll show you exactly how to set them up.

I don't know anything about AI.

Perfect. That's the point. I built this system so that someone who's never touched an AI tool can go from zero to live ads in three sessions. You follow along on your laptop. I do it live. You copy what I do.

What if I can't make it live?

Replays are available for all ticket holders. But I strongly recommend showing up live — the value is in building alongside me and getting your questions answered in real time.

Will this work for my niche / product?

The ugly ad framework and AI system are product-agnostic. I've used this on skincare, supplements, apparel, homewares, food and beverage, pet products, and more. If you sell a physical product online, this works.

What if I already have an agency?

Even better. You'll see exactly what they should be doing — and you'll have a system to produce creative yourself when they inevitably drop the ball. Most founders I work with fire their agency within 60 days of installing this system.

How much do I need to spend on ads to start?

You can test a winning ad on $20–$50/day. I'll show you the exact budget structure so you're never lighting money on fire — start small, then scale only what's working.

Is $47 really the whole cost?

Yes — $47 for all 3 live days. There's no surprise 'real' price at the end. The AI tools I use are free or low-cost, and I'll show you the exact stack to set up.

Do I need a following or an audience?

No. This is paid ads, not organic. You don't need followers, a personal brand, or to be on camera. Your product and your ad account are all you need.

How is this different from every other “AI ads” video out there?

You're not watching — you're building. By the end of Day 3 you have real ads live in your real account, not a folder of notes and screenshots. That's the whole difference.

The 100K Ad Challenge

  • 📅 September 1–3, 2026 · 11am AEST
  • ⏱️ 3 days. 1 hour a day.
  • 🚀 Ads live in your account by Day 3.

© 2026 100kadchallenge. All rights reserved.

Results depend on your product and your work. This is education, not a guarantee of income. Example ads and results remain the property of their respective brands and are shown for commentary and education purposes only.